Bollywood actor Shahrukh Khan went on record to say that celebrity endorsement might not ensure an increase in the sale of a product.

Khan, who has been roped in as the brand ambassador of Nokia, a mobile phone manufacturer, maintained at the sets of the shooting of the advertisement that the presence of big names does not mean big sales. Read more »

Subhash K. Jha: Sameera Reddy says she doesn't care, but the fact is she has replaced Mallika Sherawat at the last moment in Abbas-Mustan's "Race".
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Subhash K. Jha: After years of playing marginal characters in Priyadarshan's comedies and languishing in sundry supporting roles, things are finally happening in Arbaaz Khan's career.

He has just been signed to play the main lead opposite Priyanka Chopra and Kangana Ranaut in Madhur Bhandarkar's "Fashion". Read more »

Jagmohan Mundhra has said that a comedy with Govinda is still in the planning stages and nothing has been finalised.
“As you are well aware in my case, before things get finalised, a news leak about possible association on a project can backfire. Yes, I have a desire to work with Govinda and he has a [...] Read more »

Director Raj Kumar Santoshi is baffled by reports that Salman Khan insisted on getting Shahid Kapoor out of a love story starring the latter and Katrina Kaif.
“I really don’t know when and where these stories come from. I’m currently in the pre-production stage of my ‘Ashoka’ film with Ajay Devgan and Bipasha Basu. But the [...] Read more »

Not too many people know that Shabana Azmi was once supposed to play Benazir Bhutto in a film to be directed by noted British-Pakistani author-playwright and filmmaker Tariq Ali.

Tariq Ali, who has done a celebrated play "The Leopard & The Fox" on the arrest and execution of Benazir's father Zulfikar Ali Bhutto, had readied the screenplay in 1982-83 for his proposed Benazir biopic with Shabana in the lead. Shabana had begun to prepare for the part, studying Benazir's body language and also getting the required haircut to look completely credible. Read more »

The coming year seems to be highly promising for Bollywood, with several big budget films lined up and many newcomers waiting to make their mark in the industry.
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England fast bowlers Sajid Mahmood and Simon Jones are set to make their big-screen debuts in a Bollywood movie about cricket.

The sportmen have been invited to play themselves in 'Victory', a film about a boy who realises his ambition of playing for India. Read more »

Subhash K. Jha: Actor Aseem Merchant, who's shooting in Hyderabad for producer Boney Kapoor's yet untitled action film, got the surprise of his life from his co-star Salman Khan.

"He made a sketch of me. It's so beautiful, so life-like and professional, I feel Salman can shape into one of our best artists," Aseem told IANS. Read more »

Maharashtra Deputy Chief Minister R.R. Patil has a reason to rejoice. A Marathi film, "Saade, Maade, Teen", has created a record by running to packed houses in theatres for the past five weeks.

Patil had previously threatened to scrap licences of multiplexes and single-screen theatres in the state if they did not screen Marathi films for at least four weeks a year. Read more »